Apple’s latest product launch is a new Apple Watch Sport Band, part of this year’s Pride Month celebrations. The band is available to order now, and will soon be accompanied by a watch face. Also ...

Apple’s annual Ring in the New Year limited-edition Activity challenge for Apple Watch users is back, and the 2026 edition ...

After a year of sensible consolidation, 2026 could see some much-needed fireworks from Apple's smartwatch department.

To celebrate 10 years of the Apple Watch's Activity ring feature this month, Apple today revealed a limited-edition "Global Close Your Rings Day" award. Apple wants users to "do something they love, ...

Apple is adding four new workout programs to its Fitness+ subscription on Monday while touting the results of a new study.

Apple is betting on consistency, not quick wins, as Apple Watch data and new Fitness+ programmes aim to keep users moving ...

Apple has introduced a fresh lineup of Apple Fitness+ content to help users achieve their fitness goals in 2026.

Amazon has cut prices on all three models of Apple Watch. The Series 10, Ultra 2 and SE Apple Watches are all on sale, with the Series 10 currently $100 off. Apple is well known for rarely offering ...

The latest news and rumors behind Apple may focus heavily on the iPhone 17 Air, generative AI, and Siri, but that does not mean other devices are already forgotten, as a new rumor about the Apple ...

Apple Watch data from a long-term study suggests users are more likely to maintain increased exercise levels beyond mid-January, challenging assumptions around early New Year fitness drop-offs.