Artists can use an iPad or iPhone to create augmented reality experiences with Adobe Aero. And today the software added support for embedding audio into AR experiences. It’s now possible to add sound ...

Unity Software (U) has laid the groundwork for the future of augmented reality (AR) as the prime provider of the Unity game engine for creating virtual worlds and top mobile games. The company has an ...

Snapchat has been experimenting with generative AI-powered augmented reality lenses in its app for the last couple years. Now, the company is allowing users to make their own with a new standalone app ...

Discover the top augmented reality companies shaping 2026. Compare leading AR innovators by use case, technology, and ...

Augmented and virtual reality platform developer Niantic Inc., the company behind the popular AR game “Pokemon Go,” today announced the launch of a new visual interface for developers that will help ...

After generating better than anticipated revenue growth in Q1 2024 – reaching nearly $1.2 billion for the quarter, indicative of 21% year-over-year growth – Snap has revamped its investment in ...

Data integration company Safe Software Inc. today announced two major additions to its FME Platform that are aimed at bringing easier data access and spatial intelligence to the forefront of ...

For bringing truly immersive sports and entertainment to venues around the country Cosm operates immersive “shared reality” venues that, thanks to 87-foot diameters, 12K+ resolution LED domes, and ...