Admaxxer, a direct-to-consumer (DTC) analytics and AI ad-operations platform for Shopify and other e-commerce brands, today reported four operating milestones, measured as of May 31, 2026, and ...
TV spot for Exdensur, stepping up promotion of an asthma drug that th | GSK has launched the first direct-to-consumer TV spot ...
PulsePoint, the leading technology company transforming health marketing, today announced the launch of HCP2DTC Influence™, the first capability in a new connected operating system for health ...
President Donald Trump has delivered another blow in his ongoing battle with the pharma industry, signing a memorandum on Tuesday that directs the FDA to rein in direct-to-consumer (DTC) drug ...
Media investments influencing news coverage. Governmental agencies plagued by commercial incentives. The adulteration of medicine. All are criticisms leveled by Robert F. Kennedy Jr., President-Elect ...
NKE's DTC sales fall in Q3 FY26, but wholesale gains and stronger retail partner momentum point to a more balanced marketplace strategy.
Direct-to-consumer pharmacies could offer substantial savings for patients taking generic medications, according to experts.
WASHINGTON, DC: U.S. President Donald Trump is joined by (L-R) U.S. Secretary of Commerce Howard Lutnick, U.S. Vice President JD Vance, Director of Medicare and Deputy Administrator of CMS Chris Klomp ...
NEW YORK — While they may have gotten their starts online, most DTC brands will admit there’s merit in taking their brands offline. A key reason is because consumers, particularly Gen Z shoppers, ...
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