You can now select the frequency target for your videos and YouTube will optimize toward maximum unique reach at the frequency goal. YouTube now has a global Target frequency goal option for video ...

With the rollout of target frequency, Google is giving advertisers more control over the number of times people see their ads on YouTube. Previously, controlling ad frequency on YouTube was only ...

Posts from this topic will be added to your daily email digest and your homepage feed. is a senior reporter who has covered AI, robotics, and more for eight years at The Verge. Sometimes it’s a little ...

The TV upfronts are usually a dog-and-pony show where networks unveil their new content slates. At YouTube‘s Brandcast presentation for brands and agencies, held for the first time during upfronts ...