Sanrio comes out with a freshly-baked line of dessert-inspired merch to sweeten the life of every Hello Kitty fan.

For anyone who’s ever found themselves getting drunk and doing karaoke to let off some steam after a long week, Aggretsuko understands. She may be a cartoon red panda created by Sanrio (the Japanese ...

The fan-favorite collab is back with even more kawaii magic as new Sanrio characters make their debut in the Toca Boca universe The kawaii crew is back and bigger than ever! Toca Boca is launching its ...

Sanrio, the Japanese company that defined cute, is celebrating its 50th anniversary this year. Its star, Hello Kitty, and more than 400 other cartoon characters continue to be popular with adults and ...