Internal and external links are essential topics every SEO must learn. Links send users to external sites or can be used internally to keep people on your site and help search engines find more of ...

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – Department store mogul John Wanamaker It goes without saying that Wanamaker didn’t have a Google Analytics ...

Google’s John Mueller answered a tweet about the proper use of nofollow for SEO, while agreeing with the tweet, he also pointed out a nuance about the nofollow attribute that was missing. The tweet ...

Google plans to make changes to the way it uses nofollow links to signal search algorithms. The nofollow link attribute will act as a “hint” rather than as a specific directive for ranking. The ...