AppsFlyer released its 2024 State of App Monetization report today, which offers mobile developers insight into different monetization models and their returns over time for both gaming and non-gaming ...

Consider when you are driving a rusty old bike across a trail while you are just using your strongest judgement to navigate you. In the modern age of hybrid electric bikes (or eBikes, for the hip set) ...

This article first appeared on GeeMee's blog page. In today's diverse mobile market, no single monetisation strategy fits all apps. Users vary widely in their preferences—some purchase premium ...

Query "how to monetise your mobile app" and you'll uncover dozens of articles debating between IAP and IAA. The model you choose significantly impacts your bottom line, determining your eCPM and ...

Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...