In today’s fast-moving digital world, connecting with what consumers want and need is crucial, especially if your business is online and easy to find. With competitors just a few clicks away, social ...

This is a special article. It is the 500th article I’ve written for Forbes.com. It is hard to believe that I’ve been writing at least one weekly column for Forbes for almost 10 years, and I haven’t ...

Forbes contributors publish independent expert analyses and insights. Shep Hyken is a customer service/CX expert, author & keynote speaker. Customer Service Week is celebrated each year during the ...