The life cycle of a product or service can be divided into four stages: introduction, growth, maturity, and decline. Each stage requires different marketing strategies to maximize the potential of the ...
Forbes contributors publish independent expert analyses and insights. I share tips about launching, validating and growing startups. This article is more than 3 years old. Marketing is essential for ...
Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...