At first blush, Lego’s newest toy seems like the same brick-building fun you know and love. You follow the instructions and build a cute little box to carry around a Lego figurine. But then, ...

Mixels stand out in Lego's Toy Fair line-up as the most exciting, and biggest risk, for the brick company this year. It's a new franchise that relies on the simultaneously launched collectable ...

According to the history of LEGO, the tiny plastic bricks we know today have origins back to the early 1900s. The company was founded in the carpentry workshop of a Danish furniture maker named Ole ...

There’s trouble in toyland, and Lego Group, the longtime Danish maker of plastic brick sets and swivel-arm toy characters for kids, hasn’t been exempt. After years of heady growth, Lego stunned ...