Although it’s a member of the behemoth Swatch Group and boasts an impressive history, Mido doesn’t often turn the heads of watch enthusiasts like its similarly priced sister brands, Tissot and ...

Mido is often overshadowed by its Swatch Group siblings, such as Omega, Longines, Hamilton and Tissot, but watches like the new Multifort 8 Two Crowns prove it deserves more recognition. The Mido ...

Swiss watchmaker MIDO is digging into the past with its new Multifort TV Big Date S01E01 timepiece. What stands out about the watch, is its retro-tv-inspired design that sees the well-known ...

Mido is a hidden gem in the loaded Swatch Group lineup, offering luxury designs at approachable prices. Every product is ...