Smartphones are ubiquitous and are rapidly becoming the device of choice for consumers who want to shop online. According to HubSpot’s Shopping Trends Report 2024, 62 percent of consumers prefer ...

Looking back, it's obvious that it was the first domino to fall. At the end of 2016, once the number of people accessing the internet through their smartphones surpassed those using their desktops, ...

We often think about the e-commerce shopping experience as a journey from the homepage to checkout. As an e-commerce professional, you want to optimize each page on your site to guide a shopper ...