Did the word “moist” ever do anything to you? This adjective often found on cake boxes and in sex goof memes is treated like a villain. We cringe when we see it, we cringe when we hear it, and we ...

Whenever people hear the word "moist," it's amazing how one word can paint such a disgusting picture in their minds. You want baked goods or dewy flowers to be moist, for example, but you don't ...

Sometime around the early- to mid-2000s, countless thousands of people decided they hate the word “moist.” Some had probably hated it all along. Others were clearly jumping on a bandwagon — like ...

EAST LANSING, Mich. — Hidden in the back corner of an office at the planetarium at Michigan State University's campus in East Lansing is one of the most unusual collections you will ever see — the ...

If you loathe the word 'moist,' you're not alone. There are many other humans squealing in disgust. It's no secret that many English speakers share an aversion to the word 'moist', for mysterious ...

Researchers from Oberlin College and Trinity University published a study called "An Exploratory Investigation of Word Aversion" or what we like to call: "Why Certain Words Make Us Want to Vomit and ...

It’s pretty hard to drop “moist” in casual conversation without getting a few involuntarily disgusted faces in return. But why is it that even thinking about the word makes people feel all squeamish ...

Laura holds a Master's in Experimental Neuroscience and a Bachelor's in Biology from Imperial College London. Her areas of expertise include health, medicine, psychology, and neuroscience.View full ...

Dove adopted a different approach to make a splash around the hotly anticipated 50th anniversary special for “SNL,” which was watched by nearly 15 million viewers across Peacock and NBC. The marketer, ...