Our homes often overflow with creature comforts, and lately those comforts extend to our homes’ most beloved creatures. In a new era of pet parenthood, owners incorporate pet-driven features for cats ...

We love our furry pets and we adore everything about them – except how unsightly their pet supplies are in the house. From food bowls to crates, cat towers to toys, our animals come with a lot of ...

Previously hidden away in crates or discreetly tucked into corners, pets are now becoming central to how we shape our living spaces. What was once a niche concept has evolved into a flourishing ...

Imagine you are a packaging veteran consulting for a beverage brand that wants to redesign its flagship 500-mL/16.9-ounce PET bottle for maximum sustainability. What strategies should your client ...