Amazon introduced Rufus, a consumer chatbot which uses artificial intelligence to provide a personal shopping assistant to customers. It is Amazon’s effort to catch up with the tech industry and ...

INDIANAPOLIS – As artificial intelligence continues to take over more of our technology, it’s important to remember it’s not always going to be a smooth transition. This appears to be the case with ...

The previously revealed AI assistant for Amazon, Rufus, has now debuted on the e-commerce platform several days before the Prime Day event of 2024. It is known that Rufus is here to deliver generative ...

Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. Amazon's February launch of Rufus, an AI shopping assistant, offers ...

Amazon's AI chatbot Rufus was announced in February and just became available for all US customers in time for Prime Day.

Amazon is revolutionizing the shopping experience with the launch of Rufus, a special generative AI-powered shopping assistant. Integrated seamlessly within the familiar Amazon mobile app, Rufus ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. INDIANAPOLIS – As artificial intelligence ...