See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Poppi, a U.S. soda brand known for its prebiotic beverages, is facing a ...

This year, Poppi aired its second-ever Super Bowl commercial, “Soda Thoughts,” which featured several content creators. To celebrate, the brand sent more than 32 bright pink, custom-made vending ...

"There's a lot of misinformation being spread out there by one of our competitors," Poppi owner Allison Ellsworth said in a TikTok addressing the backlash Jake Shane/TikTok; Cindy Ord/Getty Prebiotic ...

A soda-based controversy is fizzing over on TikTok. The influencers posted videos about these gargantuan gifts on TikTok, racking up millions of views, but unfortunately for the soda brand, the public ...

UPDATE: 9:30 a.m., Wednesday, February 11: In the wake of the backlash of its Super Bowl commercial and sending vending machines to social media influencers, Poppi has responded to the criticisms and ...

The whole point of doing an influencer campaign is to "influence" people into liking your brand and buying your product - not piss them off. One soda company’s PR campaign had people poppin' off ...

The popular alternative soda brand Poppi has been labeled out of touch after its latest influencer marketing campaign included sending influencers full-size hot pink vending machines to their homes.