A new report from Xumo shows that FAST channels continue to gain traction in the video landscape with data showing that 33% of viewers now watch free ad supported streaming services in the evening and ...
FAST users watch and spend nearly as much on streaming as non-users according to Hub Entertainment Research When you purchase through links on our site, we may earn an affiliate commission. Here’s how ...
The new study combines cord-cutting profiles and media consumption habits to help advertisers optimize their local media strategies. In a step forward for local media planning, MRI-Simmons has ...
A new study titled “Songwriters Take the Stage” has analyzed how much money songwriters make through streaming. Researchers found the amount severely lacking. Relative to how music used to be ...
Magnite, the independent sell-side advertising company, has unveiled the results of its latest study, Why Streaming TV Is a Must-Buy, which highlights how UK audiences engage with streaming TV and the ...
UCLA’s latest Hollywood Diversity Report argues total minutes viewed does not fully capture the total market for original streaming series, or fully help win over new subscribers. By Etan Vlessing ...