Tariffs have defined the tech industry this year, causing massive changes to product pricing, manufacturing, and distribution. However, one of the world’s biggest tech companies says that its hot new ...

Speaking during Apple's latest earnings call, Tim Cook revealed that in the last quarter, tariffs have hit Apple to the tune of $1.1 billion — and it will be another $1.4 billion in the holiday ...

Forbes contributors publish independent expert analyses and insights. Tim Bajarin covers the tech industry’s impact on PC and CE markets. Tim Cook's leadership at Apple remains steady as he continues ...

How long will Tim Cook stay Apple’s CEO? The question has come up often, but a new report indicates any big leadership transition is likely a lot farther off than you might expect. No internal signs ...

Next year will bring a huge lineup of 20+ new Apple products. And the unveiling of Apple Glasses could be a key step toward Tim Cook’s “top priority” AR product finally launching. ‘Apple Glasses’ will ...