A Pinterest executive said Gen Z uses the platform to figure out their aesthetic, which means looking at interview outfits or dorm room ideas.

Pinterest attracts users who want inspiration and solutions, not passive browsing. The platform now reaches 600 million monthly active users, many of whom arrive with clear intent to research, plan, ...

Realizing that it’s often difficult to find the right words to describe a look or a specific “vibe,” Pinterest has enhanced its search capabilities by allowing users to start their searches using ...

Pinterest users can now control how much AI content they see. Users had complained about AI on the app. AI-generated content is multiplying across the internet. Pinterest is pulling back on its AI ...

Forbes contributors publish independent expert analyses and insights. Chelsea writes about marketing, freelance life, and entrepreneurship. While there’s a lot of buzz surrounding Instagram’s newfound ...

Rumors that OpenAI could buy Pinterest have turned a niche M&A story into a referendum on the future of AI, social media, and ...

Pinterest unveiled plans at CES for a new DIY lifestyle TV series, Bring My Pinterest to Life, that will debut in March on ...

Gen Zers use Pinterest in a very different way from their parents or even older siblings. A company executive said Gen Z uses it to figure out their aesthetic, rather than for project inspiration.