These top-rated falsies are gorgeous and easy to use (we swear) ...

I have always longed for luscious, full eyelashes. My natural lashes are pretty average — I have enough to work with when it comes to swiping on mascara, but it definitely takes plenty of effort. As ...

The only drama that we need in our life is just needed on the eyes! Dramatic, bold and voluminous lashes are the best way to make any makeup look appealing and standout. Mascaras are a staple in every ...

Add Yahoo as a preferred source to see more of our stories on Google. Nothing against the rest of the products in our makeup bag, but there’s nothing quite as invaluable as a good tube of mascara. No ...

These beloved mascaras will help you achieve the extra-long lashes of your dreams.

Mascara: it’s a tricky one to reinvent the wheel. While it’s one of the essential items in any makeup bag, it can often be seen as an afterthought – well in my case anyways. The best way I can ...

Rimmel has launched the viral Rimmel London Thrill Seeker Mega Lift Mascara, designed to deliver six times more volume. Our ...

Fluttery, long lashes on the low.