A competitive climate in marketing is one in which your business competes against a number of competitors trying to get their messages out to the same target markets. You are not only competing ...
The goal of marketing is to gain customers and thereby earn more money for your business. In competitive sectors, you must combat the marketing efforts of any businesses that provide similar products ...
Opinions expressed by Entrepreneur contributors are their own. Monitoring the competition’s content marketing efforts is an essential step for brands developing their own content marketing strategy.