Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

If there's one material that defines modern life more than any other, it's plastic: present from the moment we're born in ...

The first transmission by 2RN, the modest radio service that would evolve into Radio Éireann and later RTÉ, went out on January 1st, 1926. One hundred years on, RTÉ director general Kevin Bakhurst has ...

Concept cars lie to you. They look like cars, but they're unicorn whispers and fairy dust. These design exercises are like utopian science fiction novels pointing to a potential future where cars have ...

To effectively use natural rubber (NR) in the rubber industry, it is essential to reduce its viscosity (or molecular weight) through a process known as NR mastication or breakdown, in order to achieve ...

CHICAGO — U.S. Border Patrol Commander Gregory Bovino is under intensifying scrutiny in Chicago after he was recorded on Thursday throwing what appeared to be a tear gas canister at protesters, ...

In Sarah Yuska’s sixth-grade science class at Monocacy Middle School in Frederick, Maryland, students are just finishing up learning about body systems—respiratory, circulatory, skeletal, and so on.

In “Goliath’s Curse,” Luke Kemp crunches the numbers to see exactly how far we are from the fate of once-great empires. A detail from Samuel Colman’s “The Edge of Doom” (1836-38).Credit...Samuel ...

In forecasting economic time series, statistical models often need to be complemented with a process to impose various constraints in a smooth manner. Systematically imposing constraints and retaining ...

Pontiac performance was riding high in the early 1960s. The “Wide Track” era was in full swing, kicked off by ad exec Jim Wangers who went on to play an important role in pushing Pontiac’s drag racing ...