How Darkie, now Darlie, became East Asia’s favourite toothpaste despite its blackface branding
inkl.com
How Darkie, now Darlie, became East Asia’s favourite toothpaste despite its blackface branding
Taking its branding from the image of performers such as Al Jolson, Darkie was launched in the 1930s, a time when racial discrimination was rifeThe name was changed to Darlie in 1989 to reflect public opinion in the West
Dec 9, 2018
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